Sometimes, it pays to go back to basics with your skincare. It may not be as exciting, but there’s little use poring over the latest antioxidant concentrated serum, obsessing over the benefits of a volcanic ash sheet mask or reading up on what glycoproteins are (and why you definitely, probably, need them) if you’re overlooking the simpler things, such as cleansers, moisturisers or scrubs. That’s not to say a 10-step Korean-inspired skincare routine is bad. However, there are more mistakes to be made, and more chance you’ll be tempted to skip the whole thing in favour of a few extra minutes in bed. To that end, here’s a simple skincare routine for men that’ll streamline your day and still deliver results.

Step 1. Cleanse

It should go without saying that washing your face is the most basic and essential step of any skincare routine. Do this in the morning to rebalance your skin’s pH and wash off any pillow gunk (trust us, it’s there), then again at night to remove all the dirt, pollution and debris your pores have collected during the day. Soap and water will only take you so far, so invest in a cleanser designed for your skin type. If you’re unsure what that is, a non-foaming gel cleanser will usually do the job without leaving you feeling dry, oily or irritated. 

BEAST Recommends: Wash twice a day, morning and night, to avoid clogged pores, dullness and acne.

Step 2. Moisturise

Given that every cell in the human body relies on hydration to work properly, there really is very little point in a grooming routine that neglects moisturiser. Vital for maintaining the skin’s barrier function (essentially a wall that keeps the bad stuff out and the good stuff in), it’s worth finding one you don’t mind slathering on several times a day. Simple, oil-free formulations generally work for most skin types, but this is also a chance to use targeted ingredients to address specific concerns like dry skin (ceramides), breakouts (salicylic acid), ageing (hyaluronic acid) and brightness (vitamin C).

BEAST Recommends: Apply twice a day directly after cleansing. Consider a thicker moisturiser for use at night and during winter.

Step 3. Maintain

Once you have a basic routine down, you can begin to bolster your bathroom cabinet with extra steps, as needed. A good place to start is with exfoliation, which will not only remove the dead skin cells that sit on your face and block pores, but also maximise the effect of the other products you’re using. Been burning the candle at every conceivable end? A hydrating eye cream or serum can help stop you looking tired and older than your years. Finally, it bears repeating that if your moisturiser doesn’t include an SPF, then you should be adding one. All-year-round. No excuses.

BEAST Recommends: Exfoliate three times a week. Use an eye cream or serum morning and night. Apply SPF 30+ daily, even in winter.